James Aston: Managing Director

"Having been a client of an e-commerce platform provider myself in launching the BT.com shop and growing it in 18 months to £10m turnover, I understand the challenges and opportunities faced by online retailers.
It was the realisation that none of the current e-commerce platform services could give the agility and responsiveness to run an online business the way I would want that led me to set up MoneySpyder."

Mike Baxter: Director of Customer Experience

Acknowledged as an expert and thought-leader in the online customer experience, Mike helps companies create compelling and persuasive web sites.
Having originally trained as a psychologist, he spent several years, reviewing user needs analysis before moving into e-commerce page design, translating these user needs into web sites that work.